Nowadays, if you want to create a website for your business, there are several different platforms from which to choose. Although WordPress began as a blogging platform, many businesses are also using it for their websites. WordPress is an online and open-source website creation tool written in PHP. It is considered the easiest and most powerful content management system in today’s generation. It is used widely in 73million websites.
It is a popular open-source content management system which is free to install, deploy and upgrade. It has thousands of plugins and templates which are flexible and cost-free and thus helps in reducing cost and deployment time.
However, for those who know the ins-and-outs of CSS and PHP, WordPress can be customized to suit the needs of any business. Its flexibility is one compelling reason why you should use WordPress for your website.
There are several reasons for using WordPress for your website that is discussed below:
Available For Free
While some people choose to spend money on a professional designer to set up their WordPress website for them, this is not necessary for the least. When something is available for free it always gives a powerful approach to the other end. WordPress helps you to design your website for free and you can customize the things according to your requirements. In fact, many people set up their own WordPress website without the need for a lot of start-up capital at all. For the cost of a domain name and hosting account, you are ready to go.
Compare this to the thousands of dollars it can cost to hire a website designer for your site, and you can see the value in WordPress. Some people have a misconception that the things which are available for free do not offer good quality features. Well, that may be true in some cases but it is not true in the case of software.
Ease Of Use
WordPress is incredibly easy to install and most hosting companies allow a one-button install right from your control panel. One reason why you should use WordPress for your website is that you do not have to be a developer to get started. WordPress is very easy to use so even the person who is not from the technical background can use the WordPress without any help.
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If you know how to use Microsoft you can use, write a post on WordPress very easily and smoothly. It is same like Ms. Word. You can write your words and design them as bold, italic and you can add any feature like alignment, add heading etc according to your needs. WordPress allows you to create your website and own it and you can control it according to your requirements.
The many free themes allow you to customize the look of your site in minutes, and should you ever have a problem, the community support is fantastic. If you know CSS, you can further customize the look and functionality of your website. Premium themes are also available from websites around the internet and provide another level of customization and support.
Search Engine Friendly
Google’s web spam team has said that WordPress is a great choice. WordPress platform is much liked by the top 3 search engines like Google, Yahoo & Bing. This alone should be a big motivator for small business to go the WordPress route particularly if your business is in a competitive field.
Also Read: What is SEO and How does it Operate?
There are a few tweaks you need to make to really maximize the SEO potential – but it’s all done via free plugins. It itself takes care of 80-90% of search engine intricacies already, so it is very little for you to actually do.
It’s setup assists lead to search engines to the posts, pages, and categories, making it easy for Google to edge your website and gather the information it desires to comprise within its database. There are numerous SEO plugins also available for taking control over the remaining minutiae.
Extendable by Using Themes and Plugins
As an issue of fact, most persons start using WordPress without any knowledge of designing websites. WordPress is such important because there is no. of free themes one can choose from, thus you can give your website any look you want.
There are so many WordPress themes for just about everything like photography theme, magazine theme, portfolio theme, or an e-commerce theme. There is an ideal theme accessible for every type of website. WordPress themes are easy to customize because a lot of them come with their own options panel allowing you to change colors, upload logo, change the background, create beautiful sliders and do other breezy things with your site without writing any code. WordPress is super flexible and can be extended by using plugins. Just like themes, there is no. of free plugins available for you to use.
Read More: 8 Best WordPress Tips & Tricks You Should Learn Today
Choosing the right foundation to build your marketing home is just the beginning. Take the time to do a little research. Choose partners and technology that will grow with you and support all of your efforts to build your business.
The preeminent part concerning the WordPress is that information is communal freely and the digital citizenry is all looking for better ways to share their knowledge online.