Category Archives: Search Engine Optimization

  • 0
Google Optimize A/B testing tool

Did you try the Google Optimize A/B testing tool ?

So, here is the good news for you all! Google Optimize and Optimize 360, the two biggest Google analytical tools for A/B website testing are finally out of beta and available to everyone and that too free of cost but to some extent! Optimize is the free version while Optimize 360 is the premium version aimed at large business enterprises having bigger and complicated testing needs.

 

Yes, there are few restrictions but even when you are getting something as grand as this for free, it is definitely considered as a great deal. This A/B testing platform is definitely worth the shot as it really helps the website owners. to know their development flaws and enable them to correct as per the requirement.

Google Optimize vs. Google Optimize 360 Key Points

It is very obvious that a paid version will be different than a free version in terms of capabilities, affordability and performance. However, when it comes to comparing these two Google analytical tools, the differences are there but not in a sense that you cannot benefit at all with a free version. Here’s the close look.

Targeting

Those who are trying to target their audiences as defined in Analytics can surely do this in the paid version while those who are opting for Optimize will have to suffer for the same.

 

MVTs

The free version optimize will restrict you to 16 experiences per test whereas the paid version will enable to enjoy more tests and more experiences on the whole.

Immediate Campaigns

With the free version, only three simultaneous campaigns can run at one time whereas the paid version will allow users to go for deeper testing for large-scale enterprises.

Support

Similarly, the support system will also be affected. With the free version, you will be deprived of a lot of over the top support systems like self-support and forums.

Metrics

If you know the difference between three and thirty, you probably know what we mean. Te free version has just three while the premium one goes for more than 30.

Targeting Small Businesses

This free version of Google analytic tool is perfect for small to medium sized businesses that do not have enough resources or the budget required to evaluate and enhance their website performance. This feature allows you to have only 3 simultaneous tests along with target metrics also restricted to three.

Through this free tool, the developers can check their website’s best reception for its various versions based on predefined set of objectives. This is important as this really helps to know about the website’s reception at the hands of its users.

 The Live Editor

WYSIWYG (What-You-See-Is-What-You-Get) editor from Google helps you understand and test your website components on the go. Simply drop and drag the components to enable live user testing and crossing your fingers for the positive results.

The live editor helps you in assessing your decision-making capabilities as a developer. Also, it warns what all measures you need to take for the betterment of your website and its performance.

The Response

Google has received a great response after getting its two analytical tools out of beta tags. 250,000 users have already requested Google for having access to Google Optimize since its entry in beta last year. Now available in more than 180 countries, it is a treat for sure to the most of the website owners.

If you are a large business enterprise who is looking for more advanced testing features, you can always opt for Optimize 360.The real price has not yet been confirmed by Google but it is assumed to be around $150,000/year.


  • 0
7 Tips for Using Social Bookmarking for SEO Effectively

7 Tips for Using Social Bookmarking to Boost Website Traffic

Social Bookmarking is one of the most seasoned off page SEO techniques in our books. Well simply like whatever other strategy, there are approaches to utilize Social bookmarking destinations also, and there are approaches to utilize it “efficiently”.

 

On the off chance that you simply utilize it, you’ll get results, while utilizing it efficiently will get you noteworthy results. That is what really matters to this piece, we will get a more profound investigate Audience Engagement On Social Media Tips for Using Social Bookmarking for SEO Effectively.

 

What is Social Bookmarking?

 

Social Bookmarking is the same as should be expected web-page bookmarking, consider it the “cloud version” of bookmarking.

 

When you bookmark webpages on your browser, it’s typical bookmarking, however when you do likewise over an Internet webpage, it’s social bookmarking.

 

It initially wasn’t developed as a “Back Linking” or ” SEO Strategy” . Rather it was only a superior path for individuals to store the links they like with the goal that they can get to it later.

 

It resembles the Yellow pages of links, however with time individuals came to realize that “backlinks” are a standout amongst the most important SEO components, and bookmarking destinations gets you backlinks.

 

So from “listing links”, it turned into a “Web optimization” procedure. Individuals began listing destinations not on account of they needed to store it, but rather basically on the grounds that they needed to have a connection from that web-page to their websites to help their rankings.

 

Advantages of Social Bookmarking:-

 

Presently you know what Social Bookmarking is, however why is it important? It’s basic learning they’ll get you backlinks, yet what sort of backlinks, why are they unique?

 

Direct Traffic: People visit social bookmarking locales for various reasons, one of them clearly is bookmarking their own websites, the other is to checkout other web pages. With the goal that’s some immediate activity you’re taking a gander at.

 

Do-follow links: Most social bookmarking destinations from the earliest starting point of days have offered do-follow backlinks, it’s one of the many reasons why they’re so famous.

 

Easy links: Even if the links are no-follow on some social bookmarking destinations, what makes a difference is that you get those links effortlessly, there’s no mailing, visitor posting or bother. You simply need to information exchange (which may be discretionary at times) and rundown your links.

 

Search engine bots crawl social bookmarking websites much of the time too, which means your links would get listed when a bot crawls it.

 

Utilizing Social Bookmarking for SEO Effectively?

 

So social bookmarking is useful, we should make it “productive”. Since connecting fouled up can hurt your undertakings truly terrible thinking of it as’ 2017 as of now and Google is concocting some dreadful updates this year also!

 

Expand Anchor Text:

 

The one slip-up nearly everybody makes while making any sort of links is utilizing a similar anchor text again and again. Well it may have worked a large portion of 10 years back, nowadays? Not really.

 

Anchor text broadening is one of the basic(est) and most important strides you can take while building links for your website. Here’s a live illustration exhibiting what I mean:-

 

  • Primary Kw:- Best Android App.
  • 1st Anchor text:- Best Android App.
  • 2nd Anchor text:- Brandable Links. (Website name).
  • 3rd Anchor Text:- Awesome android Apps.
  • 4th Anchor Text:- Read more.

And so on.

 

Go Slow:

 

When you initially arrive on a Social Bookmarking site. A stage where you can lay off the same number of links as you like and there’s nobody to stop you.

 

Well there is, and the fiend passes by the name of Google. It won’t prevent you from building links, it simply has its own particular manners of indicating disappointment.

 

So my recommendation is, go moderate. Try not to make more than 2 links/day for one website from one Social Bookmarking webpage on a greatest.

 

Do Follow Links:

 

This one abandons saying, in case you’re attempting to pass some connection juice, I’ll take a do-follow over a no-follow any day of the year. That is precisely what you must do while bookmarking your site.

 

Attempt to utilize destinations which offer do-follow links, additionally ensure that you aren’t absolutely following do-follows and dismissing the no-follows, in light of the fact that well this considers interface differing qualities also.

 

Same Description and Profile Data:

 

Numerous a times, when building a profile or composing a portrayal, you tend to duplicate glue similar information again and again. What’s more, you’re similar to, “Google won’t read the entire article, only the anchor texts”. Well that is so wrong, Google pays regard for the encompassing catchphrases of any anchor text also.

 

So utilizing similar information again and again plainly sends a copy banner which isn’t precisely sound for your links. So attempt to use however much crisp information as could be expected with each connection.

 

Albeit new information doesn’t signify “changing your enlisted name”, in case you’re making links as Mr. X, you can continue utilizing a similar name again and again, it really works towards building specialist.

 

Be Legit:

 

When you make a record on a Social bookmarking site, the majority of the circumstances you just information exchange, put your links and never backpedal again. Indeed, the general thought ought to be to assemble a “Genuine profile” there, make it appear as though you aren’t there for the links yet for truly utilizing the stage.

 

Attempt to associate with different bookmarks, pages, and individuals on the stage (in the event that they’ve such a group), don’t embed links each and every day et cetera.

 

Be Specific:

 

Most Social bookmarking destinations enable you to pick category for your bookmarks when you’re building them. The best thing you can do is, pick a category as particular and tight to your website as could be allowed.

 

It’s not precisely a SEO figure, but rather despite everything it numbers. What’s more, at any rate, every one of those different classes which may appear like having a huge number of activity will be packed in any case.

 

Try not to be a Script Kiddie:

 

Truth be told, you shouldn’t go for any instrument doesn’t make a difference how premium it is for third party referencing. Not for social bookmarking, not for web 2.0s fundamentally not for a third party referencing.

 

Do it physically and your website would thank you for eternity.

 

Perused our article ” How to Grow Social Media From Zero to Hero” for seeing more about Social Media.

 

Last Words:

 

So that is all I had for this 7 Tips for Using Social Bookmarking for SEO Effectively article people. I’m almost certain it was useful, would it say it wasn’t? You are very brave tips up your sleeve? The remark box is all yours.


  • 0
5 Creative ways to Attract More Visitors to Your Website

5 Creative ways to Attract More Visitors to Your Website

Reaching more visitors to your website or in other sense, getting your website well to be optimized for SEO is a vision that each and every website business owner’s dream. Every website is aimed at getting more and attracting visitors but how do you achieve that?

There are a lot of options to do this. One is by hiring a good SEO company which will take care of the ranking of your business website. The other way is by doing it yourself but only if you have the good SEO knowledge for the same.

Nevertheless, no matter how you do, all that matters is what do you do and how do you do? SEO is a complex task as it involves working on hell lot of things. To make things even worse, search engines keep on changing the algorithms for ranking higher, making the work of SEO professionals even tougher.

So, for 2017, here are the new techniques which you can incorporate in your SEO campaign to stay ahead of the competition.

Here are 5 Creative Ways to Attract More Visitors to Your Website:

 

1. Advertise

No matter if it is 2017; there are some rules which will go by your SEO campaign forever. Advertising is one of the best ways to Attracting Visitors to your site. Paid advertising is definitely worth a shot when you are looking to increase your traffic.

The only thing that one should keep in mind is that paid advertising will only help you increase the traffic and not the sales! If you want to get more sales, you have to really put in some intelligent keywords in your advertising apart from the other strategies.

2. Guest Blogging

Guest blogging is a beautiful way of contributing to the web world and getting a lot of users in return as a reward. Simply chose a relevant website which is not directly in your competition and send an e-mail requesting to guest blog on their website.

Here goes the trick. While writing content for them, mention about your website and safely place a link in there. If your content is good enough to engage and persuade the users, they will definitely follow your link.

3. LinkedIn Content Posting

LinkedIn has become more than just a professional profile setting website. It gives you the opportunity to be in your industry and contribute the content by staying there. This is a great way in getting more traffic to your website as company profiles gets tossed up too in an SEO algorithm.

If you post the relevant content and that too on regular basis, chances of getting your website up the searches get more positive. These will definitely lead to more traffic to your website.

4. Interview the Leaders

The thoughts of industry leaders matters a lot. It might not matter to you but it definitely matters to your target audience. Therefore, this is a great way of getting the much needed user attention. All you have to do is simply send e-mails requesting the industry leaders to allocate you some time to interview them or if you can reach them personally, it just can’t get better.

Simply make a video out of your interview and post it on your website, blogs, backlinks etc. The response you will get will be simply amazing as even the search engines understand the importance of their speech.

5. Get a Responsive Website

Responsive website is the demand of today’s web world. As you all know that most of the users operate a website through their smart phones only. This makes it very important for your business to have a responsive website.

Just imagine the number of customers you can lose out on, if you don’t have a responsive website. Moreover, responsive websites have become a must according to the new algorithms. So, this means that not only it will help you in getting more traffic but also improve your ranking at the same time!

 


Have a look

Join our social networks

Get Free ebook

Try Out SEMRUSH

Know this also